Simplicity is the hallmark of truth — we should know better, but complexity continues to have a morbid attraction. When you give an academic audience a lecture that is crystal clear from alpha to omega, your audience feels cheated… The sore truth is that complexity sells better

Simplicity is the hallmark of truth — we should know better, but complexity continues to have a morbid attraction. When you give an academic audience a lecture that is crystal clear from alpha to omega, your audience feels cheated… The sore truth is that complexity sells better.